Looking Out From the Garage: First time sellers?

First time sellers?

We see so many seminars for first time buyers.  Everyone and their assistant it seems has a seminar for first time buyers.  They bring in a mortgage pro, perhaps an inspector, and talk about the issues that people face the first time they buy a house. 

I think it is a great idea.  

There are a lot of potential pitfalls, and it is a event.  Aside from the fact that the buyer is going to live in this property for years to come (we all hope), there are financial and tax implications as well.  

First time home buyer seminars are a great way to spread that information.

But what about first time home sellers?

Seriously.  Ok, they have obviously experienced a transaction from the other side, but it is different.  

There is more too it than calling up an agent and waiting for a contract.  If there is interest, I might consider hosting a seminar for first time home sellers to teach them how to maximize the price, minimize the market time, and have a smooth transaction.  

  • Inspector
  • Stager
  • Real Estate Agent

It would focus on learning the process in order to make sure that a home seller's expectations  were realistic and that they would be met or exceeded. 

Interested? 

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21 commentsLane Bailey - REALTOR & Car Guy • March 23 2008 11:02PM

Comments

Not a bad idea, Lane... Get the seller prospect prepared before the actual listing agreement is signed in an effort to make the home as "list-worthy" as possible. I believe I'd include an appraiser to discuss house valuation, as well as a lender to discuss possible seller concessions/financial marketing tools as well. Great "outside of the box" thinking!
Posted by Bo Hunt, metro-Atlanta Mortgage Professional (First Choice Mortgage Group) about 4 years ago
I think it is a wonderful idea, and have thought about trying it here.  I woudl limit how many people talk at the event though.  In my instructor experience, if you have too many people speak, students get confused and forget who was who, and that usually will include YOU.  So two or three speakers is good.  Let me know if you do this, I'd like to know how it goes.
Posted by Marlene Scheffer, Realtor to Kitsap County, WA (Realty Station) about 4 years ago
That is actually a good idea.  People need to know what they are getting into.
Posted by Ryan Vivo, NRBA Realtor Solano County Gateway Realty 707-384-5894 (Gateway Realty) about 4 years ago
I am developing a seminar for Second Home Owners. I will be including a financial advisor on 1031 exchanges. There are all kinds of seminars we could be giving.
Posted by Shannon Aldrich ~ NH & Maine Real Estate Seacoast (Keller Williams Coastal Realty) about 4 years ago
Lane, there's an assumption that, because they were buyers and went through the process once before, they've been around the block and know the ropes.  I think your idea is a good one - selling is a whole different thing!
Posted by Patricia Kennedy (Evers & Company Realtors) about 4 years ago
Hi Lane your observation is more than just a good idea it is great....might have to hi-jack it with your permission and see how a seminar like this goes.  Great post Lane.
Posted by Gary White~Grand Rapids Real Estate Market Home Selling Pro! 616-784-2360 (Flexit Realty "Flexible Real Estate Home Selling Solutions") about 4 years ago

Lane. I like the idea so much I think I'll do it. Thanks.

Bill Roberts

Posted by Bill Roberts - "Baby Boomer" Retirement Planner (Brooks and Dunphy Real Estate) about 4 years ago
This is a great idea.  Not just first time home sellers either. How about people who last sold 15 years ago.  Closing costs are so common in contracts and I find these people tend to get livid over them. 
Posted by Melina Tomson, M.S. Principal Broker/Owner (Tomson Burnham, llc Licensed in the State of Oregon) about 4 years ago
It's a great idea, but I 've had very little success with seminars. Maybe I don't know how to promote it.
Posted by Larry Brewer Nashville Real Estate (Benchmark Realty LLc) about 4 years ago

This would be a great idea, Lane!  For all the reasons you've mentioned in your post, all first-time sellers would be beating down your doors to get in on that seminar.

~Renae

Posted by Renae Bolton ~ Marketing 4 Realtors (Marketing 4 Realtors) about 4 years ago

Lane,

I really like this idea.  Sellers, even those who have done multiple transactions, can benefit from education in the process.

I think it is particularly valuable when someone is selling in an area where they haven't sold before.

Posted by Mike Jaquish 919-880-2769 Cary, NC, Real Estate (KELLER WILLIAMS® Realty) about 4 years ago
Lane, that is indeed a great idea.  We do enought first time buyers seminar that I think it is about time to help those who are selling their home for the first time.
Posted by Tina Farinas REALTOR, ABR, GRI, SFR, CHS, e-PRO (Better Homes Realty - Gold Rush) about 4 years ago
Lane, I really like this idea. Thanks for sharing. It surely would be helpful to those individuals who have never sold a home.
Posted by Darleen McCullen, Broker-Raleigh, NC Real Estate about 4 years ago

Every once in a while, I write something and it shocks me to no end how much attention it gets...  This is one of those posts.  Thank you all very much for responding. 

Bo - Great ideas.  I think Marlene has a good point, too.  I will have to figure out the balance there.  

Marlene - I will indeed let you know.  

Ryan - You seemed shocked... I have good ideas. 

Shannon - Yes there are.  

Patricia - I think that is exactly it.  

Gary - You have my permission.  Of course, I want to know how it goes.  

Bill - Be sure to let me know how it goes.  

Melina - You have a very good point. 

Larry - That is my biggest fear.  I would hate to spend a pant-load of money getting everything together and then not have anyone show up.  

Renae - I would hope...

Mike - With the exception of people that do this all of the time, there is always more to learn.  

Tina - I think that a more educated consumer gets better results and is easier to work with... regardless of their role in the transaction. 

Darleen - I agree.

Posted by Lane Bailey - REALTOR & Car Guy (Century 21 Results Realty) about 4 years ago
I really like this idea, and hope you will share your results with us on your blog.  I'm thinking about trying it too. 
Posted by Vicki Lloyd ~ (949)457-0281 Lake Forest and South Orange County, CA (The Real Estate Professionals) about 4 years ago
Vicki - Will do.  I posted a survey and also a notice about that elsewhere on my blog.  I want to hear from sellers about what they would like to hear about.  I have high hopes... if I can get the word out enough. 
Posted by Lane Bailey - REALTOR & Car Guy (Century 21 Results Realty) about 4 years ago

Lane,

 Glad I came across your blog.  I had recently written a blog asking if anyone had tried this and what kind of results they had.  I am preparing to do this type of seminar out here in AZ and am very interrested in ideas as to what to include, how you plan on advertising, etc.  I never thought I would ever hold a seminar but things are interesting, to say the least, out here and if I can bring in some people who will listen about how to properly price and list a home I believe we could have a really god success rate.

 Please let me now your thoughts, everyone.

Posted by Brett Villeneuve (Coldwell Banker Residential Brokerage) about 4 years ago
I'm kicking it around.  I need to pick a date and get down to it... We'll see...
Posted by Lane Bailey - REALTOR & Car Guy (Century 21 Results Realty) about 4 years ago
Lane, I have long thought about working with first time sellers as a specialty. Doing a seminar for them sounds like a great idea.  First time sellers are just as needful of advice as first time buyers!
Posted by Brian Schulman - Your Lancaster County, PA Real Estate Expert (Coldwell Banker Select Professionals, Lancaster PA) about 4 years ago
Brian - Absolutely.  Right now I am in search of a venue.
Posted by Lane Bailey - REALTOR & Car Guy (Century 21 Results Realty) about 4 years ago

Alright folks.  It's been more than three years since Lane's original post.  How many took this idea and ran with it?  What are the success and pitfalls?  Do Home Sellers find these Seminars useful?  For those that produced one of these, were they all free?  Did you run them out of your real estate office?  Did you have guest speakers?  What was the running time?  Did you repeat the program?

Posted by Jason Allen-Rouman (Sotheby's International Realty) 11 months ago

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